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Shyanika W. Rose, PhD, MA


377 Healthy Kentucky Research Building


  • Assistant Professor, Department of Behavioral Science

College Unit(s)

Biography and Education


Dr. Shyanika Rose, PhD, MA is an Assistant Professor with the College of Medicine Department of Behavioral Science and the Center for Health Equity Transformation (CHET). Her research focuses on cancer control and prevention, tobacco regulatory science and health equity. Her work aims to identify mechanisms by which policy initiatives can influence tobacco initiation and cessation and how policy can contribute to the reduction (or unintended widening) of racial/ethnic and socio-economic health disparities particularly in youth and young adult populations. She specifically works on potential health equity enhancing point of sale and marketing policies, marketing of tobacco products in the retail and social media environment, mobile technologies for data collection, and extensive work related to flavored tobacco and menthol tobacco. She is the PI on a newly funded NCI R01 focused on assessing the equity impacts of flavored tobacco sales restriction policies in 8 communities around the US. She is a collaborator on 3 R01s and a P01. Her research efforts have resulted in over 60 peer reviewed publications. She is a near-peer mentor in the Research Scholars Program at UK to retain under-represented minority Early Career Faculty and has served on 3 search committees to bring new faculty to the Department and CHET. She is also on the Editorial Board of Health Promotion Practice and is a Co-Guest Editor of a special issue on for the journal Nicotine and Tobacco Research. She is an instructor for BSC 732 Interdisciplinary Proposal Development and MD 811 Introduction to Clinical Medicine and is the primary research mentor for a Psychology and Communications graduate student and undergraduate ACTION student.

Selected Publications

  1. Rose SW, Ganz O, Zhou Y, Carnegie BE, Villanti AC, Rath J, Hair EC. Longitudinal Response to Restrictions on Menthol Cigarettes Among Young Adult US Menthol Smokers, 2011-2016. Am J Public Health. 2019 Aug 15;:e1-e4. doi: 10.2105/AJPH.2019.305207. [Epub ahead of print] PubMed PMID: 31415195.
  2. Choi K, Rose SW, Zhou Y, Rahman B, Hair E. Exposure to multi-media tobacco marketing and product use among youth: A longitudinal analysis. Nicotine Tob Res. 2019 Jun 14;. doi: 10.1093/ntr/ntz096. [Epub ahead of print] PubMed PMID: 31198962.
  3. Wagoner KG, Berman M, Rose SW, Song E, Cornacchione Ross J, Klein EG, Kelley DE, King JL, Wolfson M, Sutfin EL.Health claims made in vape shops: an observational study and content analysis. Tob Control. 2019 May 23;. doi: 10.1136/tobaccocontrol-2018-054537. [Epub ahead of print] PubMed PMID: 31123104.
  4. Cohn AM, Rose SW, D'Silva J, Villanti AC. Menthol Smoking Patterns and Smoking Perceptions Among Youth: Findings From the Population Assessment of Tobacco and Health Study. Am J Prev Med. 2019 Apr;56(4):e107-e116. doi: 10.1016/j.amepre.2018.11.027. PubMed PMID: 30898227.
  5. Cohn AM, Rose SW, Ilakkuvan V, Gray T, Curry L, Villanti AC, Mays D, Lindblom E, Tercyak K, Debnam C, Mayo A, Perreras L. Harm Perceptions of Menthol and Nonmenthol Cigarettes Differ by Brand, Race/Ethnicity, and Gender in US Adult Smokers: Results from PATH Wave 1. Nicotine Tob Res. 2019 Mar 30;21(4):439-449. doi: 10.1093/ntr/ntx277. PubMed PMID: 29385527.
  6. Lienemann BA, Rose SW, Unger JB, Meissner HI, Byron MJ, Baezconde-Garbanati L, Huang LL, Cruz TB. Tobacco Advertisement Liking, Vulnerability Factors, and Tobacco Use Among Young Adults. Nicotine Tob Res. 2019 Feb 18;21(3):300-308. doi: 10.1093/ntr/nty220. PubMed PMID: 30329102; PubMed Central PMCID: PMC6611945.
  7. Abrams DB, Glasser AM, Villanti AC, Pearson JL, Rose S, Niaura RS. Managing nicotine without smoke to save lives now: Evidence for harm minimization. Prev Med. 2018 Dec;117:88-97. doi: 10.1016/j.ypmed.2018.06.010. Epub 2018 Jun 23. PubMed PMID: 29944902.
  8. Cohn AM, Johnson AL, Rose SW, Pearson JL, Villanti AC, Stanton C. Population-level patterns and mental health and substance use correlates of alcohol, marijuana, and tobacco use and co-use in US young adults and adults: Results from the population assessment for tobacco and health. Am J Addict. 2018 Sep;27(6):491-500. doi: 10.1111/ajad.12766. PubMed PMID: 30152111; PubMed Central PMCID: PMC6467268.
  9. Rath JM, Greenberg M, Pitzer L, Emelle B, Green M, Liu SM, Willett J, Rose SW, Hair EC, Vallone D. The Association Between Menthol Perceptions and Support for a Policy Ban Among US Smokers. Ethn Dis. 2018 Summer;28(3):177-186. doi: 10.18865/ed.28.3.177. eCollection 2018 Summer. PubMed PMID: 30038479; PubMed Central PMCID: PMC6051512.
  10. Ganz O, Rose SW, Cantrell J. Swisher Sweets 'Artist Project': using musical events to promote cigars. Tob Control. 2018 Jul;27(e1):e93-e95. doi: 10.1136/tobaccocontrol-2017-054047. Epub 2018 Feb 8. PubMed PMID: 29439208.
  11. Rose SW, Glasser AM, Zhou Y, Cruz TB, Cohn AM, Lienemann BA, Byron MJ, Huang LL, Meissner HI, Baezconde-Garbanati L, Unger JB. Adolescent tobacco coupon receipt, vulnerability characteristics and subsequent tobacco use: analysis of PATH Study, Waves 1 and 2. Tob Control. 2018 Jul;27(e1):e50-e56. doi: 10.1136/tobaccocontrol-2017-054141. Epub 2018 Feb 22. PubMed PMID: 29472444; PubMed Central PMCID: PMC6371970.
  12. Rose SW, Mayo A, Ganz O, Perreras L, D'Silva J, Cohn A. Perceived racial/ethnic discrimination, marketing, and substance use among young adults. J Ethn Subst Abuse. 2018 Feb 9;:1-20. doi: 10.1080/15332640.2018.1425949. [Epub ahead of print] PubMed PMID: 29424638.
  13. Feirman SP, Glasser AM, Rose S, Niaura R, Abrams DB, Teplitskaya L, Villanti AC. Computational Models Used to Assess US Tobacco Control Policies. Nicotine Tob Res. 2017 Nov 1;19(11):1257-1267. doi: 10.1093/ntr/ntx017. Review. PubMed PMID: 28339561.
  14. Rose SW, Anesetti-Rothermel A, Elmasry H, Niaura R. Young adult non-smokers' exposure to real-world tobacco marketing: results of an ecological momentary assessment pilot study. BMC Res Notes. 2017 Aug 31;10(1):435. doi: 10.1186/s13104-017-2758-7. PubMed PMID: 28859667; PubMed Central PMCID: PMC5580291.
  15. Villanti AC, Johnson AL, Ambrose BK, Cummings KM, Stanton CA, Rose SW, Feirman SP, Tworek C, Glasser AM, Pearson JL, Cohn AM, Conway KP, Niaura RS, Bansal-Travers M, Hyland A. Flavored Tobacco Product Use in Youth and Adults: Findings From the First Wave of the PATH Study (2013-2014). Am J Prev Med. 2017 Aug;53(2):139-151. doi: 10.1016/j.amepre.2017.01.026. Epub 2017 Mar 16. PubMed PMID: 28318902; PubMed Central PMCID: PMC5522636.
  16. Pearson JL, Johnson A, Villanti A, Glasser AM, Collins L, Cohn A, Rose SW, Niaura R, Stanton CA. Misperceptions of harm among Natural American Spirit smokers: results from wave 1 of the Population Assessment of Tobacco and Health (PATH) study (2013-2014). Tob Control. 2017 Mar;26(e1):e61-e67. doi: 10.1136/tobaccocontrol-2016-053265. Epub 2016 Dec 6. PubMed PMID: 27924008.
  17. Rose SW, Jo CL, Binns S, Buenger M, Emery S, Ribisl KM. Perceptions of Menthol Cigarettes Among Twitter Users: Content and Sentiment Analysis. J Med Internet Res. 2017 Feb 27;19(2):e56. doi: 10.2196/jmir.5694. PubMed PMID: 28242592; PubMed Central PMCID: PMC5348619.
  18. Cohn AM, Johnson AL, Rose SW, Rath JM, Villanti AC. Support for Marijuana Legalization and Predictors of Intentions to Use Marijuana More Often in Response to Legalization Among U.S. Young Adults. Subst Use Misuse. 2017 Jan 28;52(2):203-213. doi: 10.1080/10826084.2016.1223688. Epub 2016 Oct 19. PubMed PMID: 27976988.
  19. Cohn A, Johnson A, Pearson J, Rose S, Ehlke S, Ganz O, Niaura R. Determining non-cigarette tobacco, alcohol, and substance use typologies across menthol and non-menthol smokers using latent class analysis. Tob Induc Dis.2017;15:5. doi: 10.1186/s12971-017-0111-5. eCollection 2017. PubMed PMID: 28105000; PubMed Central PMCID: PMC5240208.
  20. Glasser AM, Johnson AL, Rose SW, Ganz O, Cantrell J, Delnevo C, Villanti AC. Correlates of cigar use by type and flavor among U. S. young adults: 2011-2015. Tob Reg Sci. 2017; 3(Suppl 1):59-71.
  21. Ribisl KM, D'Angelo H, Evenson KR, Fleischhacker S, Myers AE, Rose SW. Integrating Tobacco Control and Obesity Prevention Initiatives at Retail Outlets. Prev Chronic Dis. 2016 Mar 10;13:E35. doi: 10.5888/pcd13.150426. PubMed PMID: 26963859; PubMed Central PMCID: PMC5147013.
  22. Feirman SP, Donaldson E, Glasser AM, Pearson JL, Niaura R, Rose SW, Abrams DB, Villanti AC. Mathematical Modeling in Tobacco Control Research: Initial Results From a Systematic Review. Nicotine Tob Res. 2016 Mar;18(3):229-42. doi: 10.1093/ntr/ntv104. Epub 2015 May 14. Review. PubMed PMID: 25977409.
  23. Rose SW, Cohn AM, Pearson JL, Johnson AL, Rath JM, Villanti AC. Visited a vape shop? Prevalence and correlates from a national sample of U.S. young adults. Tobacco prevention & cessation. 2016; 2(Suppl):5. doi: 10.18332/tpc/65203.
  24. Rose SW, Emery SL, Ennett S, McNaughton Reyes HL, Scott JC, Ribisl KM. Public Support for Family Smoking Prevention and Tobacco Control Act Point-of-Sale Provisions: Results of a National Study. Am J Public Health. 2015 Oct;105(10):e60-7. doi: 10.2105/AJPH.2015.302751. Epub 2015 Aug 13. PubMed PMID: 26270303; PubMed Central PMCID: PMC4566565.
  25. Rose SW, Emery SL, Ennett S, Reyes HL, Scott JC, Ribisl KM. Retailer opinions about and compliance with family smoking prevention and tobacco control act point of sale provisions: a survey of tobacco retailers. BMC Public Health. 2015 Sep 11;15:884. doi: 10.1186/s12889-015-2231-2. PubMed PMID: 26362769; PubMed Central PMCID: PMC4567780.
  26. Lee JG, Henriksen L, Rose SW, Moreland-Russell S, Ribisl KM. A Systematic Review of Neighborhood Disparities in Point-of-Sale Tobacco Marketing. Am J Public Health. 2015 Sep;105(9):e8-18. doi: 10.2105/AJPH.2015.302777. Epub 2015 Jul 16. Review. PubMed PMID: 26180986; PubMed Central PMCID: PMC4529779.
  27. Glasser AM, Cobb CO, Teplitskaya L, Ganz O, Katz L, Rose SW, Feirman S, Villanti AC. Electronic nicotine delivery devices, and their impact on health and patterns of tobacco use: a systematic review protocol. BMJ Open. 2015 Apr 29;5(4):e007688. doi: 10.1136/bmjopen-2015-007688. PubMed PMID: 25926149; PubMed Central PMCID: PMC4420972.
  28. D'Angelo H, Evenson KR, Rose S, Fleischhacker S, Myers AE, Ribisl KM. Examination of community and consumer nutrition, tobacco and physical activity environments at food and tobacco retail stores in three diverse North Carolina communities. Prev Med Rep. 2015;2:730-736. doi: 10.1016/j.pmedr.2015.08.018. PubMed PMID: 26516620; PubMed Central PMCID: PMC4620577.
  29. Rose SW, Barker DC, D'Angelo H, Khan T, Huang J, Chaloupka FJ, Ribisl KM. The availability of electronic cigarettes in U.S. retail outlets, 2012: results of two national studies. Tob Control. 2014 Jul;23 Suppl 3:iii10-6. doi: 10.1136/tobaccocontrol-2013-051461. PubMed PMID: 24935892; PubMed Central PMCID: PMC4078712.
  30. D'Angelo H, Fleischhacker S, Rose SW, Ribisl KM. Field validation of secondary data sources for enumerating retail tobacco outlets in a state without tobacco outlet licensing. Health Place. 2014 Jul;28:38-44. doi: 10.1016/j.healthplace.2014.03.006. Epub 2014 Apr 17. PubMed PMID: 24742811; PubMed Central PMCID: PMC4218843.
  31. Rose SW, Myers AE, D'Angelo H, Ribisl KM. Retailer adherence to Family Smoking Prevention and Tobacco Control Act, North Carolina, 2011. Prev Chronic Dis. 2013 Apr 4;10:E47. doi: 10.5888/pcd10.120184. PubMed PMID: 23557638; PubMed Central PMCID: PMC3617991.
  32. Brustrom J, Thibadeau J, John L, Liesmann J, Rose S. Care coordination in the spina bifida clinic setting: current practice and future directions. J Pediatr Health Care. 2012 Jan-Feb;26(1):16-26. doi: 10.1016/j.pedhc.2010.06.003. Epub 2010 Jul 10. PubMed PMID: 22153140.
  33. Orians C, Abed J, Drew C, Rose SW, Cohen J, Phelps J. Scientific and Public Health Impacts of the NIEHS Extramural Asthma Research Program - Insights from Primary Data. Res Eval. 2009 Dec;18(5):375-385. doi: 10.3152/095820209X480698. PubMed PMID: 21921976; PubMed Central PMCID: PMC3171697.
  34. Orians C, Rose S, Hubbard B, Sarisky J, Reason L, Bernichon T, Liebow E, Skarpness B, Buchanan S. Strengthening the capacity of local health agencies through community-based assessment and planning. Public Health Rep. 2009 Nov-Dec;124(6):875-82. doi: 10.1177/003335490912400616. PubMed PMID: 19894431; PubMed Central PMCID: PMC2773952.
  35. Liebow E, Phelps J, Van Houten B, Rose S, Orians C, Cohen J, Monroe P, Drew CH. Toward the assessment of scientific and public health impacts of the National Institute of Environmental Health Sciences Extramural Asthma Research Program using available data. Environ Health Perspect. 2009 Jul;117(7):1147-54. doi: 10.1289/ehp.0800476. Epub 2009 Mar 24. PubMed PMID: 19654926; PubMed Central PMCID: PMC2717143.
  36. Engel-Cox J, Van Houten B, Phelps J, Rose S. Conceptual model of comprehensive research metrics for improved human health and environment. Cien Saude Colet. 2009 Mar-Apr;14(2):519-31. PubMed PMID: 19197426.
  37. Engel-Cox JA, Van Houten B, Phelps J, Rose SW. Conceptual model of comprehensive research metrics for improved human health and environment. Environ Health Perspect. 2008 May;116(5):583-92. doi: 10.1289/ehp.10925. Review. PubMed PMID: 18470312; PubMed Central PMCID: PMC2367676.
  38. Stroud L, Ross LE, Rose SW. Formative evaluation of the prostate cancer screening practices of African-American physicians. J Natl Med Assoc. 2006 Oct;98(10):1637-43. PubMed PMID: 17052055; PubMed Central PMCID: PMC2569742.
  39. Ross LE, Stroud LA, Rose SW, Jorgensen CM. Using telephone focus groups methodology to examine the prostate cancer screening practices of African-American primary care physicians. J Natl Med Assoc. 2006 Aug;98(8):1296-9. PubMed PMID: 16916127; PubMed Central PMCID: PMC2569560.
  40. Butterfoss FD, Gilmore LA, Krieger JW, Lachance LL, Lara M, Meurer JR, Orians CE, Peterson JW, Rose SW, Rosenthal MP.From formation to action: How allies against asthma coalitions are getting the job done. Health Promot Pract. 2006 Apr;7(2 Suppl):34S-43S. doi: 10.1177/1524839906287063. PubMed PMID: 16636154.
  41. Cooper CP, Saraiya M, McLean TA, Hannan J, Liesmann JM, Rose SW, Lawson HW. Report from the CDC. Pap test intervals used by physicians serving low-income women through the National Breast and Cervical Cancer Early Detection Program. J Womens Health (Larchmt). 2005 Oct;14(8):670-8. doi: 10.1089/jwh.2005.14.670. PubMed PMID: 16232098.
  42. Hare ML, Orians CE, Kennedy MG, Goodman KJ, Wijesinha S, Seals BF. Lessons learned from the PMI case study: the community perspective. Soc Mar Q. 2000 Mar;6(1):54-65. doi: 10.1080/15245004.2000.9961145. PubMed PMID: 12349594.